Data Strategy & Market Intelligence Specialist
From mapping new markets to building the data behind them, you will turn research into sourcing strategies that unlock scalable growth and expansion into new SaaS categories.
About the Role
Software Finder is looking for a Data Strategy & Market Intelligence Specialist to support the organization’s data expansion efforts across multiple SaaS categories. This role focuses on market analysis, vendor evaluation, and data sourcing strategy to ensure scalable and reliable lead generation across new and existing verticals.
This is a strategic and execution focused role suited for someone who can connect market insights with data operations, and independently drive research, evaluation, and sourcing decisions that directly impact growth.
Key Responsibilities
Conduct market research across SaaS categories to identify expansion opportunities and data gaps
Develop Total Addressable Market models to estimate opportunity size across different segments
Identify, evaluate, and benchmark potential data vendors based on quality, coverage, and scalability
Assess current data infrastructure and determine readiness to support new vendor verticals
Design and recommend data sourcing strategies across external vendor procurement and internal data extraction
Work closely with data operations to align sourcing priorities with ICP requirements and campaign demand
Analyse vendor performance and continuously optimize sourcing strategies for efficiency and cost effectiveness
Maintain documentation of data sources, coverage, and performance benchmarks
Monitor industry trends, emerging vendors, and changes in data availability
Support leadership with insights and recommendations for market entry and expansion decisions
Qualification & Skills
2 to 4 plus years of experience in market research, data strategy, business intelligence, or a related role
Strong analytical skills with experience in market sizing, segmentation, and trend analysis
Experience evaluating third party data vendors or working with external data sources is preferred
Proficiency in Excel for modelling, analysis, and reporting
Ability to synthesize complex data into clear, actionable insights
Strong research and problem-solving skills with attention to detail
Ability to work cross functionally with data, marketing, and growth teams
- Department
- Demand Generation
- Locations
- Lahore
About Software Finder
Software Finder is a leading B2B SaaS marketplace that helps businesses discover, compare, and select the right software solutions. Our platform connects companies with tailored software options based on their unique needs, supported by verified reviews and expert insights.
With a growing portfolio of software categories and a global user base, Software Finder is committed to simplifying the software selection process and empowering businesses to make informed decisions.
Our team is driven by a shared mission to innovate, collaborate, and deliver value to our users. As we continue to grow, we are always looking for talented individuals who are passionate about technology, customer success, and making an impact.