Assistant Manager - Sales Training

Overview

We are looking for a proactive and performance-driven Assistant Manager – Sales Training & Performance to improve SDR capabilities through call analysis, targeted coaching, and effective training initiatives.

The role will focus primarily on improving cold-calling performance while supporting warm-calling development, identifying skill gaps, strengthening sales conversations, and ensuring trainers are equipped to deliver impactful training programs.

Key Responsibilities

• Analyze SDR call recordings and performance data to identify skill gaps and improvement opportunities.

• Conduct call reviews and provide structured coaching to improve cold-calling, warm-calling, objection handling, and conversion skills.

• Develop and update sales scripts, training materials, call guides, and supporting collateral.

• Work closely with trainers to improve their coaching capabilities and ensure readiness before new training initiatives.

• Develop targeted training interventions based on actual performance trends.

• Monitor training effectiveness and track improvements in SDR performance.

• Collaborate with the Manager of Training to execute departmental training and performance objectives.

Requirements

• Bachelor's degree in Business Administration, Marketing or a related field.

• 3–5 years of experience in sales, sales training, coaching, or performance management.

• Strong understanding of cold-calling, warm-calling and outbound sales processes.

• Experience in call monitoring, performance analysis, and identifying sales skill gaps.

• Excellent communication, coaching, and analytical skills.

• Ability to develop effective training content and drive measurable performance improvements.